about us

The Tradie Marketing Pros Story

Before I started Tradie Marketing Pros I spent five years working as a plumber then moved into sales and marketing for two large plumbing companies doing over $1.3 million a month. That’s where I learned how the best trade businesses operate and saw firsthand what was missing when it came to getting consistent high quality leads.

Before I started Tradie Marketing Pros I spent five years working as a plumber then moved into sales and marketing for two large plumbing companies doing over $1.3 million a month. That’s where I learned how the best trade businesses operate and saw firsthand what was missing when it came to getting consistent high quality leads.

I saw the same problems pop up again and again. Great tradesmen struggling to get consistent leads, chasing low quality jobs, and wasting money on marketing that didn’t work. I started stepping in to help out, first fixing broken ad campaigns, then building full lead generation systems from scratch. The results spoke for themselves. One client booked $140,000 worth of hot water installs in a single month. Another had to hire two more plumbers just to keep up with the work.

That’s when I knew it was time to go all in and build an agency made for tradies. Not built by some ex agency bro who’s never worn steel caps, but by someone who actually gets how this industry works. So I launched Tradie Marketing Pros with one clear goal: to give trade businesses a simple, scalable way to generate better quality leads without fluff, guesswork, or 12 month retainers. Since then, we’ve helped over 50 construction and trade businesses generate more than $80 million in tracked sales, and we’re just getting started. Whether it’s hot water installs, roofing, or full kitchen remodels, if you’re good at what you do, we’ll make sure the right clients find you. Every single week.

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Where We’re Headed

We’re just getting started. Every week we are building stronger marketing systems, refining our lead generation strategies, and helping more tradies grow. Most tradies were never taught how to market their business but that should not be the reason they are stuck chasing cold quotes or relying on word of mouth to stay busy.

We are here to change that. Our mission is simple help good trades and construction businesses attract better clients and more consistent work through smart proven marketing systems. We handle the ads, the automation, and everything in between so you can focus on doing great work while we bring in the jobs.

The more efficient your marketing is, the more freedom you will have to grow your team, increase your profits, and actually enjoy the business you have built.

We will keep scaling. We will keep improving. And we will keep helping one tradie at a time build a business that runs steady, week in, week out.

 

Our vision is to give driven trades and construction business owners the marketing tools, systems, and support they need to attract better clients, book more work, and grow with confidence. We help them build the kind of business they didn’t think was possible. One that runs smooth, stays busy, and gives them the freedom to do more of what they’re great at.

Our mission is to help construction and trade businesses generate over 1 billion dollars in tracked sales. Right now, we’ve already driven over $80 million and we’re just getting started. Every week, we refine our systems, improve our marketing, and double down on what works so our clients can grow faster, book better jobs, and build the kind of business they never thought possible. Our goal is simple, more leads, more sales, and more freedom for the trades.

Who’s Behind It All

Andrei Florin doesn’t just talk the talk when it comes to hiring. He follows a strict 11-step process to make sure every team member is the right fit aligned with the company’s values and genuinely driven to help tradespeople succeed.

How We Get Results

Step 1: Strategy

We work with you to build a clear marketing plan focused on the exact problems slowing down your growth, whether that’s not enough leads, the wrong type of customers, or wasted ad spend. No fluff, no guesswork. Just a step-by-step strategy that shows you exactly what we’ll fix, how we’ll do it, and the results you can expect.

Step 2: Build

Once the plan is locked in, we get to work. We build out your ad campaigns, landing pages, tracking, and follow up systems. Everything is done for you. We handle the setup, the tech, the copy, the creatives. All of it is tailored to attract better quality leads and bring real jobs through the door. You stay focused on running your business while we launch a system that brings in results.

Step 3: Optimise

Once everything is live, we don’t just set and forget. We continuously track the performance of your ads, landing pages, and lead flow to make sure everything is working the way it should. We test, tweak, and optimise every part of the system so your results keep getting better. You’ll know exactly what’s working, what’s not, and what we’re doing to improve it — all backed by real data and clear reporting.

Our Team

Andrei Florin

Owner

Emma

Facebook Ads

Daniel

Sales Enablement

Bart

Google Ads & SEO

Jarrett

Social Advertising

Ian

Websites

What our clients say

What our numbers say

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